Renew Yamada was founded by the Horiai family made up of a Japanese father, Toshiaki, an American mother, Mary Beth and their two daughters, Emi and Miki. The family lived in Las Vegas, Nevada at the time the Great East Japan Earthquake and Tsunami hit Japan on March 11, 2011. In the midst of the tragedy, the families saw the horrific images of the towns and cities being destroyed by the tsunami, one being Yamada, where Toshiaki’s family resides in. After a long wait to hear from any of the family members in Japan, and then hearing that some relatives were missing, the Horiai family wanted to provide assistance … thus, the birth of Renew Yamada!
When a natural disaster hits anywhere in the world, news can travel at lightening speed to all ends of the globe. However, as fast as the news can be received, so can it die down and the victims of natural disasters are fast forgotten. We as humans, tend to get so caught up in the next big news wave. We often forget about the on-going struggles that victims of natural disasters are still dealing with each day, and probably for several years to come. These affected people are still in need of assistance.
Renew Yamada has three major goals:
- To provide long-term financial assistance to citizens of Yamada that were affected by the Great East Japan Earthquake and Tsunami of March 11, 2011, to help rebuild their livelihoods.
- To raise awareness to the development and needs of this community.
- To give individuals and businesses the opportunity to provide assistance, expertise, supplies, manpower and support where needed.

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